Grow Golden

Golden Triangle Welcomes Retail & Restaurant Pop-Ups

Momentum is building for retail and restaurants in the Golden Triangle as DC reopens. Grow Golden pop-ups are joining the vibrant retail and restaurant scene that has long defined the Golden Triangle, with its central location frequented by many DC residents, professionals, and visitors.

Grow Golden connects selected entrepreneurs, including makers, restaurateurs, and creatives in the DC area with building owners filling high profile ground floor space in the Golden Triangle. Selected businesses receive multiple months of free rent and favorable terms for extending occupancy. The program also provides wrap-around technical assistance.

The Grow Golden program is actively working to place several established small businesses in the DC area. At this time, Grow Golden is not accepting new applications. Please continue to visit this page for future updates.


Grow Golden Businesses

Buy small and local at Grow Golden pop-ups in the Golden Triangle. Several Grow Golden businesses are open and ready to serve you.


Saya Salteña 
1919 Pennsylvania Avenue NW

Visit Saya Salteña to pick up savory and sweet Bolivian street food. The namesake offering, salteñas, are similar to an empanada, with a sweet, tender shell that encases a rich filling with flavors including spicy beef or chicken, as well as sweet options like apple-passion fruit and pear-cranberry. Saya Salteña will also offer other items like pukacapas (baked spicy cheese empanadas), sopa de mani (peanut soup with beef short ribs), sandwich de chola (a roasted pork shoulder sandwich), and Bolivian coffee.

Popular Bolivian artist duo, ArteSano Mutante, has created a vibrant, custom mural that will take up an entire wall at the restaurant, creating a perfect spot to pose when picking up food.

Photo by Albert Ting

Photo by Albert Ting

Photo by Albert Ting


Pop Social
1140 19th Street NW

Pop Social puts a new spin on the cocktail lounge with Thursday night jazz, Friday karaoke, and weekend brunch. Looking for late night eats? Pop Social offers its full menu until midnight, along with a selection of delicious craft cocktails.


White House Historical Association Pop-Up Shop at The Mayflower Hotel
1127 Connecticut Ave NW

Visit the White House Historical Association’s pop-up shop at The Mayflower Hotel to find White House keepsakes, like cookbooks, ties, scarves, holiday ornaments, etc.


NINETY TEN BY DC SWEET POTATO CAKE
1666 K Street NW

This new dining experience is based on the theory that 90% of your diet should be filled with healthy choices so the other 10% can be left to guilt-free indulgence – like sweet potato cake.

Ninety Ten offers healthy food menu and also features local products like The Juice Trap and Gringuito Sauce.


Rorschach Theatre
Human Museum
April 12 – May 5, 2024
1020 Connecticut Ave NW

Ever wonder who will preserve our legacy in a world without…us?

Get a glimpse into the future with Human Museum, a thought-provoking play that envisions a world where humans are extinct. Join a group of robots on Earth as they curate a museum dedicated to human life, exploring the quirks, achievements, and essence of our species. Let’s just hope it’s not a bunch of Tiktok videos!

Go see your fate, tickets are on sale now.


HOMME
2000 L STREET NW

This HOMME pop-up showcases local, national, and international artists at various stages in their careers. In addition, HOMME hosts digital programming, pop-up exhibitions and events on a regular basis. Owner, Amir Browder founded HOMME in 2014 and includes many emerging artists in his galleries.

Hours: By appointment 


Mochica Express and Chifa DC
919 18th Street NW

Founded by the team behind Nazca Mochica – a 5-time Michelin-recommended Peruvian restaurant, Mochica Express featured traditional Peruvian cuisine, and Chifa DC, a unique Cantonese- Peruvian fusion.

This pop up location is now closed.


DC Pop-Up powered by Shea Yeleen
1250 CONNECTICUT AVENUE NW

DC Pop-Up powered by Shea Yeleen offered a one-stop shop for buying gifts. After working in the Peace Corps, owner Rahama Wright began her business to offer premium beauty products while equitably sourcing jobs for women in Ghana. Her pop-up location featured a variety of minority women-owned businesses selling goods that included jewelry, candles, accessories, home goods, bath salts, moisturizers, and more.

This pop up location is now closed.


Spice Girlin
1025 CONNECTICUT AVENUE NW

Golden Triangle’s Spice Girlin at 1025 Connecticut Avenue NW was a pop-up from local entrepreneur Angel Gregorio, who is well known for opening the Spice Suite in Takoma Park. Her stylish and eclectic shop sold everything from spices to clothing and was a self-proclaimed “dream incubator” that featured a variety of products from black women-owned businesses in the DC area.

This pop up location is now closed.


Daylily
1350 Connecticut Avenue NW

This boutique offered high-end decorations and gifts. Daylily’s dynamic team was available to assist businesses and individuals with design services, decorating supplies, plants, flower arrangements, and other décor needs throughout the year.

This pop up location is now closed.

 

Join Grow Golden

[Application Process Currently Closed]

Grow Golden is a competitive program. Grow Golden applicants must be a registered business, located in the immediate DC area (DC, MD, VA), and in operation for at least three years to qualify for program consideration.

The Grow Golden application process is currently closed. However, the Grow Golden program is active and you may email our team with questions.

Available Spaces

A sample of Grow Golden’s space inventory is below. Additional spaces may be available and not currently listed. Please check back regularly for updates. Floor plans may be available upon request.


2121 K Street, NW

Size (SF): 3,993
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 21st/K
Nearest Metro: Foggy Bottom-GWU, 3 blocks.
Lease Terms:
Flexible. Minimum 3 months.

900 19th Street, NW, Option #1

Size (SF): 2,500
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 19th/Eye
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)

900 19th Street, NW, Option #2

Size (SF): 5,604
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 19th/Eye
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)

1717 Pennsylvania Avenue, NW

Size (SF): 1,438
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 17th/Pennsylvania
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)

1899 L Street, NW

Size (SF): 1,330
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 19th/L
Nearest Metro: Farragut North, 2 blocks
Lease Terms: 3 months free rent AND up to 12 months with percentage rent terms (10% of gross revenue or less)

1919 Pennsylvania Avenue, NW, Option #2

Size (SF): 1,358
Space Type: Restaurant
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 20th/Pennsylvania
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)


1140 Connecticut Avenue, NW

Size (SF): 7,847
Space Type: Retail
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: Connecticut/M
Nearest Metro: Farragut North, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)

1776 Eye Street, NW

Size (SF): 1,318
Space Type: Retail
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Confirm with owner
Nearest Cross Streets: 18th/Eye
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent, with possibility for extension

1919 Pennsylvania Avenue, NW, Option #1

Size (SF): 4,824
Space Type: Retail
Condition: Fully built-out
Bathroom Access: Yes
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 19th/Eye
Nearest Metro: Farragut West, 1 block
Lease Terms: 3 months free rent AND up to 9 months with percentage rent terms (10% of gross revenue)

1742 L Street, NW

Size (SF): 1,418
Space Type: Retail
Condition: Fully built-out
Bathroom Access: Yes
Nearest Cross Streets: Connecticut Ave./L
Nearest Metro: Farragut North, on site
Lease Terms: 4 months rent abatement AND 10% of gross sales for 5-12 months. Tenant is responsible for the expense of a temporary sign for space (estimated cost for temporary sign $4k – $7K). If tenant becomes permanent, tenant is responsible for the expense of a permanent sign for the space.

1801 L Street, NW

Size (SF): 2,700
Space Type: Retail
Condition: Partially built-out
Bathroom Access: Yes (2 ADA bathrooms in space)
Plumbing/Utilities: Full hookup
Nearest Cross Streets: 18th/L
Nearest Metro: Farragut North, 2 blocks
Lease Terms: 1 – 8 years

Strategic Partners

The Golden Triangle BID assembled a group of community partners to make Grow Golden a success. The partners assist in the outreach and development of this program, in addition to the wrap-around technical assistance for Golden Triangle businesses.

Business Resources

  • One-on-One Technical Assistance
    Schedule a 30-minute call with a DC Department of Small and Local Business Development (DSLBD) team member from the Innovation & Equitable Development Division for guidance related to capital, commercial space, regulatory, or general business questions.
  • DSLBD Business Development Resources
    Explore resources from the Business Development Division at DSLBD that help District-based businesses navigate entrepreneurship, build credit, access capital and manage business finances.
  • DSLBD District Capitalized
    District Capitalized is the DSLBD’s customer‐centric, inclusive coordinating program that supports financing the creation, operation and growth of District businesses, resident entrepreneurs, and their partners with products, guidance, and ecosystem support and coordination.
  • DSLBD Business Toolkit Sign-up
    This free, centralized DSLBD platform offers access to resources, events, agency and service provider points-of-contact, and business networking.

Grow Golden Technical Assistance Webinar

Accounting Strategies for Retail Businesses Owners

Presented by the Golden Triangle BID and M&T Bank

The November 10, 2021, interactive discussion on accounting strategies is now available on-demand. In this webinar, financial experts from M&T Bank and EFS Group PLLC share insights about the importance of bookkeeping, financial statements, the difference between inventory and cost of goods, and much more. Download a copy of the presentation slides.


Grow Golden Technical Assistance Webinar

Your Brand, Your Voice, Your Strategy: Digital Marketing for Small Businesses

Presented by the Golden Triangle BID and the U.S. Chamber of Commerce

The September 27, 2021, moderated panel discussion on digital marketing for small businesses is now available on-demand. This webinar discusses best practices for (re-)introducing a business, from storytelling and branding, to maintaining authenticity, and optimizing strategies for different channels/platforms.